SIBUR launches Vivilen brand of products containing recycled waste

Moscow, 28 June 2021. SIBUR is introducing the Vivilen brand (vivo is Latin for “to live”) that will see recycled materials incorporated into its production process. The brand manufactures polypropylene and polyethylene utilising partners’ capacities. In the future, the product line will be expanded with PET and other products.

Promoting circular economy and developing polymer recycling are essential focus areas of SIBUR’s Sustainable Development Strategy.

Secondary polymers have a great recycling potential and can be reused up to ten times or more. When used to manufacture end products, they help reduce the environmental footprint: by 2050, recycling of the world’s polymer waste will cut down GHG emissions by 1.6 bt[i].

Vivilen is an innovative brand that meets the circular economy principles and breathes new life into polymers. The Vivilen products combine high-quality primary feedstock and recycled products. The new brand will bring together solutions for blow moulding, injection moulding and production of heat shrink film. It can be used to manufacture plastic containers for household chemicals and housekeeping needs, cosmetics and other goods packaging, FMCG products (for example, clothes hangers). At this stage, the average share of recycled polymers in the Vivilen solutions will account for some 25% of the end product depending on its type.

New polymer grades were developed by SIBUR’s R&D Polylab facility and tested by processing companies. SIBUR has already started to supply new solutions on an industrial scale and is going to ramp up its output going forward into 2H 2021.

Sergey Komyshan, SIBUR’s Management Board member and Executive Director:

“Vivilen is unique for the Russian market as it follows the environmental trend and satisfies the growing demand for the use of recycled materials coming from processing companies and end consumers. Through Vivilen, our partners embracing innovation will not just get granules with new properties, but a full-fledged platform to respond to the public demand for green solutions and achieve their own sustainable development goals. The platform encompasses joint R&D, materials for end consumers that describe the advantages of these solutions, and feedstock quality guaranteed by SIBUR.”

[i] Strategies to Reduce The Global Carbon Footprint of Plastics, 2019